Boppy
Boppy came to us looking to switch commerce providers, update their site design, and add features they were previously lacking.
// Shopify Build Created @ Rightpoint
Boppy focuses on the safety and comfort of babies. They foster a community for mothers and caregivers to learn the most proven techniques to ensure little ones are well taken care of.
Moving over to the Shopify platform was an exciting endeavor. We worked with them to make the migration as seamless as possible. It was important that every aspect of the site retained its Shopify 2.0 features so they could continue to update their content with ease.
Challenge
Quick Timeline
A quick turnaround was essential with only a few months remaining on their current e-commerce contract
Solution
Start with a feature-rich premium Shopify theme and establish a clear timeline for product migration, technical implementation, and quality assurance.
Challenge
Avoid Overly Templated Aesthetic
When using a Shopify theme, there is a fear that the site can lose some of the brands unique qualities
Solution
We customized the styles of the theme beyond what it offered out of the box. We added custom menus and opportunities for branded moments, such as patterned backgrounds or scroll interactions via micro-interactions.
Design
Homepage
The design is based on the existing premium theme along with custom styles from the pattern library and additional custom blocks.
Micro-Interaction
Footer Animation
The custom animation is a variation of a classic footer accordion, but with sliding and hover animations.
Design
Healthcare Landing Page
The design is based on the existing premium theme along with custom styles from the pattern library and additional custom blocks.
Micro-Interaction
Content Scrolling
Custom parallax scrolling on content provides a unique way to view multiple paragraphs of content without overwhelming the user with too much visible text at once.
